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Daraz.pk Course
Gujrat IT Centre > Courses > E Commerce > Daraz > Daraz.pk Course

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Daraz E Commerce

Last Update: Jul 04, 2026

Daraz.pk Course

  • Free

What Will You Learn?

  • • How Daraz.pk works and how to start selling on Daraz in Pakistan
  • • Seller account creation and complete Seller Center setup
  • • Product research for Daraz (demand, competition, pricing, profit basics)
  • • Professional product listing (title, category, attributes, images, description)
  • • Variations, stock management, and pricing strategy
  • • Store setup and basic branding (shop profile, banners, organization)
  • • Order management and fulfillment process (packing, shipping label, handover)
  • • Returns, cancellations, customer handling, and review management
  • • Daraz promotions basics (vouchers, bundles, campaigns)
  • • Daraz Sponsored Ads basics (overview + performance tracking)
  • • Final practical project: create a complete selling plan and listing ready for launch

Course Content

Module 1: Daraz Overview & Marketplace Basics

• What is Daraz.pk and how it works (marketplace model)

• Daraz seller opportunities in Pakistan

• Product types and category selection basics

• Daraz policies overview (basic rules)

Module 2: Seller Account Creation & Setup

• Daraz seller account creation (requirements)

• Seller Center dashboard overview

• Shop profile setup (name, address, pickup, returns)

• Payment settlement basics and account safety

Module 3: Product Research (Hunting) for Daraz

• Finding demand on Daraz (trending items, top sellers)

• Competitor analysis (price, reviews, ratings, delivery)

• Profit and pricing basics (fees + delivery impact)

• Product sourcing options (local wholesale + suppliers)

Module 4: Product Listing (Step-by-Step)

• Creating a product listing in Seller Center

• Title writing, category selection, attributes

• Product images standards and best practices

• Variations (size/color), stock, SKU

• Writing product description that converts

Module 5: Store Design & Branding

• Store logo, banner, and storefront settings

• Store categories and product organization

• Trust building (ratings, response rate, clear information)

• Order processing workflow in Seller Center

• Packing guidelines and shipping label process

• Handover to logistics / drop-off process

• Returns, cancellations, and customer messages

Module 7: Promotions & Marketing on Daraz

• Daraz promotions overview (vouchers, bundles, discounts)

• Flash sales and campaign participation basics

• Store following and customer retention basics

• Basic off-platform marketing (Facebook/WhatsApp) overview

Module 8: Daraz Sponsored Ads (Basics)

• What is Daraz Sponsored Ads

• Campaign types overview and when to use them

• Budget basics and simple optimization

• Reading ad performance (basic metrics)

Module 9: Performance Metrics & Shop Health

• Seller rating, cancellation rate, late shipment rate

• How to improve shop performance

• Handling negative reviews professionally

• Common mistakes to avoid

Module 10: Inventory & Business Growth

• Inventory planning and stock management

• Pricing strategy and scaling product range

• Simple record keeping (profit tracking basics)

• Growth roadmap (repeat orders, best-seller strategy)

Module 11: Final Project (Practical)

• Select a product and prepare a selling plan

• Create complete listing draft (title, images plan, description, pricing)

• Order handling simulation + store optimization checklist

• Presentation/portfolio submission

Start Learning
  • Intermediate

A course by

I

Material Includes

  • • Recorded lectures for every class (for both online and physical students)
  • • Course notes, checklists, and templates (as provided by the instructor)
  • • Practical assignments and weekly tasks
  • • Listing examples and store setup guidelines
  • • Final project guidance and review
  • • Weekly progress tracking and instructor support

Requirements

  • • No prior Daraz experience is required (basic computer skills are helpful)
  • • A laptop/PC is recommended for practice
  • • Internet connection (required for online students and for accessing materials)
  • • A Gmail account for tools and communication
  • • Training method: 20% theory and 80% practical
  • • Students must complete assignments and practical tasks regularly

Tags

Audience

  • • Beginners who want to start selling on Daraz.pk
  • • Students who want practical e-commerce skills for jobs and online earning
  • • Business owners who want to grow sales through Daraz marketplace
  • • Freelancers who want to work as a Daraz VA / Daraz store manager
  • • Anyone looking for online or physical classes in Gujrat, Pakistan
info@gujratitcentre.com

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